Marketing Techniqies

This week I have been informed on many marking strategies.  Businesses rely on useful marketing techniques so that they are able to make the consumers happy.  Businesses like these include my job (Costco) which relies on making the consumer happy no matter what so that they come back.  Before I started working at Costco, I thought making a trip there more than once a week would cause a heart attack.  After working there for about a year now, I've wondered why there are people who come as often as four or five times a week.  A clever marketing strategy I found out my work uses is to constantly move items around throughout the store.  Whenever Costco members would ask me why we would move certain items to, I would have no answer for them making me feel ignorant.  Finally I found out that constantly moving items around throughout the store will cause someone to walk in circles for hours trying to find what they want.  While they are spending hours looking for the one item they want, they walk past newer items that were strategically placed there to make someone pass it and perhaps take it home with them.  The more people walk around the store, the more they get to look at all the new seasonal items rather than seeing the same items in the same spot.  Therefore, people see new things and if they like it, they take it home with them.